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MyCo, a telecom company, wants to Include offer-related images in the emails that they send to their qualified customers. As a decisioning architect, what best practice do you follow to include images in emails?
U+ Bank, a retail bank, is currently presenting a cashback offer on its website.
Currently, only the customers who satisfy the following engagement policy conditions receive the cashback offer:
While continuing cross-selling on the web, the bank now wants to present the cashback offer through a new channel, SMS. The bank also wants to update the suitability condition by lowering the threshold of the debt-to-income ratio from 48 to 45.
As a business user, what are the two tasks that you define to update the cashback offer? (Choose Two)
U+ Bank, a retail bank, uses the business operations environment to perform its business changes. The bank completes these changes by using revision management features of Pega Customer Decision Hub™ and 1:1 Operations Manager.
Customers see credit card offers based on various engagement policies on the U+ Bank website. The bank wants to update the underlying decision strategy of
an engagement policy condition.
According to best practices, which statement correctly describes the implementation of the change to fulfill this business requirement?
MyCo, a telecom company, wants to introduce a new group of offers called Tablets for all customers. As a decisioning architect, which two valid actions do you create? (Choose Two)
1yCo, a telecom company, wants to start promoting data plan offers through SMS to qualified customers. The marketing team needs to ensure that the outbound run always uses the latest customer information.
What do you configure to implement this requirement?
l)+ Bank uses Pega Customer Decision Hub™ to approve credit card limit changes requested by customers automatically. A scorecard model determines the customer credit score. The automatic approval of credit card limits are processed based on the following criteria set by the bank.

The bank wants to change the threshold value for the USD2000 credit limit from <175 to <200. How do you implement this change?
U+ Bank implemented a customer journey for Its customers. The journey consists of five stages. The bank observes that as customers progress through the journey, one customer entered the third stage of the Journey, and then received an offer that is not included in any journey.
Which statement explains the cause of this behavior?
As a decisioning architect, you are setting up the action hierarchy for MyCo. Select the correct action hierarchy level for each of the hierarchy items identified.

What significant role can a Switch component play in a decision strategy?
Which of the following reasons explains why a customer might receive an action that they already accepted?
U+ Bank, a retail bank, is designing an engagement policy for its credit card promotions. To meet legal requirements, the bank must ensure that only customers aged 18 or older are considered for any credit card offer.
Which policy configuration level should U+ Bank use to implement the age requirement (18+ years) for all credit card promotions?
U+ Bank, a retail bank, has recently implemented Pega Customer Decision Hub. The bank currently uses an external tool to design email content and a third-party email service provider to send emails to its customers.
As a decisioning architect, how do you recommend the bank implements this requirement?
U+- Bank has recently implemented Pega Customer Decision Hub™. As a first step, the bank went live with the contact center to improve customer engagement. Now, U+ Bank wants to extend its customer engagement through the web channel. As a decisioning architect, you have created the new set of actions, the corresponding treatments, enabled the web channel, and defined a new real-time container trigger in the Next-Best-Action Designer
What else do you configure for the new treatments to be present in the next-best-action recommendations?
U+ Bank wants to use Pega Customer Decision Hub"* to display a credit card offer, the Standard Card, to every customer who logs in to the bank website.
What three of the following artifacts are mandatory to implement this requirement? (Choose Three)
You are a deaccessioning architect on a next-best-action project and are responsible for designing and implementing decision strategies. Select each component on the left and drag it to the correct requirement on the right.

U+ Bank wants to use Pega Customer Decision Hub™ to show the Reward Card offer on its website to the qualified customers. In preparation, the action, the treatment, and the real-time container are already created. As a decisioning architect, you need to verify the configurations in the Channel tab of the Next-Best-Action Designer to enable the website to communicate with Pega Customer Decision Hub.
To achieve this requirement, which two tasks do you ensure are complete in the Channel tab of the Next-Best-Action Designer? (Choose Two)
MyCo, a mobile company, uses Pega Customer Decision Hub™ to display offers to customers on its website. The company wants to present more relevant offers to customers based on customer behavior. The following diagram is the action hierarchy in the Next-Best-Action Designer.
The company wants to present offers from both the groups and arbitrate across the two groups to select the best offer based on customer behavior.
The company wants to present offers from both the groups and arbitrate across the two groups to select the best offer based on customer behavior.
As a decisioning architect, what do you configure to select the best offer from both groups based on customer behavior?
Regional Bank experiences an unexpected system outage affecting online banking services across multiple locations. The bank needs to immediately inform all customers about the temporary service disruption and provide alternative banking options. The communication must reach every customer simultaneously and should not be repeated.
Which communication approach should the bank use to address this urgent customer notification requirement?
U+ Bank, a retail bank, uses the business operations environment to perform its business changes. The bank carries out these changes in the Pega Customer Decision Hub portal by using revision management features or the 1:1 Operations Manager portal.
For each task, select the correct portal in which you perform the build tasks based on best practices.

A declsioning architect wants to use the customer properties Gender and MonthlyAverageUsage in a Data Join component. Which decision component is required to enable access to these properties?
The U+ Bank marketing department wants to leverage the next-best-action capability of Pega Customer Decision Hub™ on Its website to promote new offers to each customer.
Place the events in the sequential order.

A volume constraint uses the Return any action that does not exceed
constraint mode. The following tables show the configuration of the volume constraints and the list of customers in the outbound segment:

The outbound run selects customers in the following order to apply the volume constraints: CUST-01, CUST-02, CUST-03, and CUST-05.
Based on the configuration of the volume constraints for each channel, which offer does CUST-05 receive?
A financial services company has implemented always-on outbound campaigns for three credit card offers: Standard card. Rewards card, and Rewards Plus card. The marketing team observes that customers who are qualified for multiple actions receive different numbers of offers, depending on the configuration of the volume constraint mode. To optimize customer engagement, the system administrator must choose between constraint modes.
Which volume constraint mode ensures that customers receive all actions for which they qualify, provided the actions do not reach volume limits?
U+ Bank has decided to use the Pega Customer Decision Hub, M to recommend more relevant banner ads to its customers when they visit the personal portal. Select each placement type on the left and drag it to the correct requirement on the right.

U+ Bank, a retail bank, uses the Business Operations Environment to perform its business changes. The bank carries out these changes in the Pega Customer Decision Hub portal by using revision management features or the 1:1 Operations Manager portal.
For each task, select the correct portal in which you initiate the change request based on best practices.

As a decisioning architect, how can you optimize the strategies that are based on Insights that you gain from the AI Insight feature in the Customer Profile Viewer?
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