3 Months Free Update
3 Months Free Update
3 Months Free Update
Which three activities can be used to trigger an increase or decrease in a prospect’s score? (Choose three answers.)
Which three variable tags can be used on layout templates for landing pages?
(Choose three answers.)
An Administrator wants to have a thank you email sent after the form on the “Request a Demo” landing page is submitted.
Where can this be configured to ensure that every time the landing page is completed, the email is sent?
You can set up Pardot to automatically send weekly reports on the keywords and competitor monitoring that you have set up on your account.
A Pardot administrator wants to ensure that only a prospects company email address with the format of ‘’name@companyname.com" is captured on their form.
Which data format is recommended for the email field?
An Administrator wants to make a list of all prospects who complete the Contact Us form but only wants them to be added the first time they complete the form. If a prospect is ever removed from the list, they shouldn’t be able to get added back to it.
What is a recommended way to create this type of list?
What is needed for a page action to trigger for a prospect visiting a high value web page?
How can you send an automated email to a prospect after they fill out a form?
A user creates a copy of Email Template A, makes changes and saves as Email Template B. They send a list email using Email Template B. The user finds that Email Template As reporting metrics are not changing as a result of the new list email send.
Why would this occur?
Which asset needs to be created first m order for a user to send a prospect a one-to-one email?
Which two activities can automatically increase a prospects score using the default scoring model? Choose 2 answers
A new Lead record is created in Salesforce without an email address and the Salesforce connector is set to "automatically create prospects in Pardot*'.
What action would occur in Pardot?
What is required for a record in salesforce to be synced or created as a prospect record in Pardot?
When an opportunity is created in Pardot from the sync with Salesforce, what campaign is set on the opportunity?
A marketer receives a request to permanently delete a prospect from Pardot.
How does the marketer satisfy this request?
The Pardot prospect audit capabilities can list all the data that was obtained by Pardot and how the data changes as the prospect interact with your emails, website, and CRM sync.
If Salesforce has a custom field of the same name on Leads & Contacts where does Pardot pull the field name from?
Which scenario would convert an anonymous visitor into an identified prospect?
If five prospects have completed a repeating engagement studio program twice, what number would display on the reporting tab tooltip for the initial program step "Create Salesforce Task"?
A Pardot administrator would like to enable bot protection on their forms.
Which two Pardot form actions would accomplish this?
Choose 2 answers
Which two actions occur when an automation rule is deleted?
Choose 2 answers
You want to export a list of prospects, but you only need the default fields. What can you use?
None of the above
Email, First Name, and Last Name are required fields in order for GoToWebinar to register a new user to an event.
LenoxSoft has multiple forms containing a "Comments" field on their website. The administrator would like for this field to be visible and empty every time a prospect returns to one of their forms.
Which two form field options should be enabled? Choose 2 answers
A prospect is permanently deleted from Pardot. That prospect then fills out a new Pardot form and submits their information.
What happens to the prospect?
You want to get some insight into a prospects score at each stage in their lifecycle. What Pardot report can you use?
In Salesforce, Contacts are deleted if an Opportunity hasn't been closed in 180 days. As a result, the corresponding prospects are marked as[[crm_deleted]] in Pardot. If the Request a Demo form is completed after that 180 day period, the prospect should be recreated as a Lead.
What automation tool should be used to solve this need?
LenoxSoft wants to use their product interest field on a demo request form. They would like to display the phrase "which product most interests you?
" for their product interest field.
Which field component should they modify?
A form is used to capture prospect data for a yearly conference. The form needs to add prospects to a list after the submit, but it should not retroactively apply actions to prospects that have already filled out the form.
What automation tool would effectively achieve this goal?
Where on a prospect record would you look to see if a prospect had registered for a webinar?
A client submits their Pardot form to test the form's completion actions. After they submit the form, none of the completion actions are applied to their prospect record. What explanation do you give as to why the actions did not occur?
Creating or marking an opportunity as lost will result in the change of a prospect's score
LenoxSoft conducted a database clean-up project and mass updated their prospects. A few of their prospects were updated incorrectly and they need to investigate what happened.
What three data points can be found in the prospect's Audits tab to help determine what updates were made?
Choose 3 answers
You want your Sales team to be able to send one-to-one emails in Pardot and no list emails. How can you do this?
How can an interested lead that comes to Lenoxsoft’s website and fills out the Contact Us form receive a follow-up email each time he or she submits?
A new Lead record is created in Salesforce without an automatically email address and the Salesforce connector is set to automatically create prospects In Pardot.
What action will occur in Pardot?
Opportunities in Salesforce must be tied to a Contact syncing with Pardot for them the opportunity to be created in Pardot.
Identify the paid search ad platforms for which Pardot has a native integration.
The "related" tab of the prospect record displays prospects that have what in common?
Choose one answer
What list email or email template report deliverability metric could indicate an unverified sending domain?
What type of Information do rule step types look for in engagement studio programs?
What is the best practice when users leave the company and have assigned prospects?
An administrator wants to create a dynamic list of all prospects who have accessed a certain file have a specific value, but there are more prospects than anticipated in the preview.
What could be happening?
An administrator wants to create a list that contains all prospects who complete the Contact Us form, but will later remove any prospects if they become marked as opted out. If a prospect later opts back in, they should be added back to the list.
How should the list be created?
A Pardot user sends out a list email and notices that as a result of the email send, many prospects are now marked as 'Do Not Email'. What metrics in the list email report could help the Pardot user understand how these prospects may have become unmailable?
Which two events allow for a prospect’s Pardot campaign to be set? (Choose two answers.)
There are a number of unassigned prospects in the Lenoxsoft database that have NOT been active in more than 60 days. An automation rule is set to assign prospects once they reach a score of 100.
What automatic workflow can be created to prevent them from getting assigned?
A marketing manager wants to view list email engagement metrics in Engagement History in Salesforce.
Which metric is not supported?
Which standard dashboard shows the total submission across all Pardot landing pages in B2B Marketing Analytics?