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1D0-623 PDF

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  • Exam Name: Social Media Strategist
  • Last Update: 31-Jul-2021
  • Questions and Answers: 55
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1D0-623 Questions and Answers

Question # 1

Which of the following is the chief disadvantage to using social media?

A.

A company must establish policies covering social media usage and provide training

B.

You can gather information about what customers want in products.

C.

In a crisis situation, a company's reputation can be damaged quickly.

D.

A company can lose control of how its corporate logo is used.

Question # 2

Sarah works for a company that sells professional-wear clothing for women both online and in select retail stores She is conducting a SWOT analysis of the company's social media plan. Which of the following should she have completed first?

A.

Development of a persona.

B.

A social media audit and a list of social media goals.

C.

Analysis of current user demographic segmentation.

D.

A social media audit.

Question # 3

Why is it important for an organization to use the same name, username and e-mail address across multiple social media platforms?

A.

It creates a social character that is engaging the community.

B.

So that followers from one platform will automatically become followers on another platform.

C.

So that others can manage the accounts when someone leaves.

D.

It improves brand recognition.

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