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1D0-623 PDF

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  • Exam Name: Social Media Strategist
  • Last Update: Sep 28, 2022
  • Questions and Answers: 55
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1D0-623 Social Media Strategist Questions and Answers

Question # 6

What kind of social media metric best measures the number of followers who noticed and responded to a paid advertisement?

A.

Cost per click

B.

Conversion attribution

C.

Total revenue earned

D.

Click-through rates

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Question # 7

Sam, the CEO of a clothing company, is very vocal on political topics and expresses his opinions on the company Twitter account. What are the most likely risks due to this behavior?

A.

Theft of intellectual property and cybercrime

B.

Financial loss and corporate identify theft.

C.

Reputation damage and financial loss

D.

Reputation damage and cybercrime.

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Question # 8

A company specialization in Europeriver cruises wants to expand its business to ocean cruises. It has a growing base of followers on popular social media platforms. Which social media tool can they use to attract new followers who are interested in ocean cruising?

A.

Banner advertising

B.

Organic advertising

C.

Paid advertising

D.

Viral advertising

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