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  • Exam Name: Marketo Certified Expert Exam
  • Last Update: 17-Apr-2024
  • Questions and Answers: 75
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MCE Questions and Answers

Question # 1

A marketer is building a Preference Center on a Marketo landing page and wants to provide a Department drop-down for those who select University as a company type.

Which form property should be edited?

A.

Mask Input

B.

Visibility Rules

C.

Validation Message

D.

Field Type

Question # 2

A lead’s score changes to 100, and the marketing manager wants two actions to occur immediately:

Send an email to the lead owner

Create an Interesting Moment

What should be done to ensure this?

A.

Set up a Smart Campaign with a ‘Score is Changed’ trigger in the Smart List, and ‘Send Alert’ and ‘Interesting Moment’ Steps in the Flow

B.

Set up a Smart Campaign with a ‘Score was Changed’ filter in the Smart List, and ‘Send Alert’ and ‘Interesting Moment’ Steps in the Flow

C.

Set up a Smart Campaign with a ‘Score is Changed’ trigger in the Smart List, and ‘Send Email’ and ‘Interesting Moment’ Steps in the Flow

D.

Set up a Smart Campaign with a ‘Score was Changed’ filter in the Smart List, and ‘Send Email’ and ‘Interesting Moment’ Steps in the Flow

Question # 3

Which type of score should sales look at to identify purchasing authority?

A.

Demographic

B.

Engagement

C.

Account

D.

Behavioral

Question # 4

What needs to be done to track the success of programs using a custom channel?

A.

Ensure forms are local to the program

B.

Upload the list of attendees to a list in the program

C.

Ensure that program statuses are being updated

D.

Include a “Responded” program status

Question # 5

Which three token types can be used to insert a date into an email? (Choose three.)

A.

Rich Text

B.

Date

C.

Calendar File

D.

Number

E.

Text

F.

Score

View More MCE Questions

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MCE Testimonials

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gu  Victoria
posted on 14-Apr-2023
5 Stars

Crack4sure.com's commitment to helping others achieve their goals is evident in their comprehensive exam preparation resources. Thanks to their professionalism and dedication, I passed my Marketo MCE exam with ease.