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  • Exam Name: SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation
  • Last Update: 23-Apr-2024
  • Questions and Answers: 89
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C_C4H260_01 Questions and Answers

Question # 1

You want to customize e-mail content based on consumers buying behavior in the Web shop. Which settings do you need to change in the Content Studio

A.

Personalization

B.

Tags

C.

Communication Category

D.

Structure Changeable

Question # 2

What application lets you create target groups based on selected attribute values?

A.

Segmentation Configuration

B.

Predictive Studio

C.

Score Builder

D.

Segmentation Modeling

Question # 3

You need to create a new custom report that contains information from two different data sources. Which apps would you use to create this?

A.

Import DataCustom Analytical QueriesExport Software Collection

B.

Custom CDS ViewsView BrowserExport Software Collection

C.

Custom CDS ViewsCustom Analytical QueriesExport Software Collection

D.

Import DataView BrowserExport Software Collection

Question # 4

You want to load your contacts from SAP CRM, SAP Commerce, and Facebook into SAP Marketing Cloud. Based on the assumptions below, what would be your setup?. On Facebook, a customer can have multiple profiles.SAP CRM is the most trustworthy source of information.

A.

SAP CRM Priority = 10, one per contact = NoSAP Commerce Priority = 25, one per contact = YesFacebook Priority = 45, one per contact = No

B.

SAP CRM Priority = 45, one per contact = YesSAP Commerce Priority = 25, one per contact = YesFacebook Priority = 10, one per contact = No

C.

SAP CRM Priority = 45, one per contact = NoSAP Commerce Priority = 25, one per contact = YesFacebook Priority = 10, one per contact = No

D.

SAP CRM Priority = 10, one per contact = YesSAP Commerce Priority = 25, one per contact = YesFacebook Priority = 45, one per contact = Yes

Question # 5

Your customer has requirements that can be fulfilled by creating custom fields in SAP Marketing Cloud. These fields will also receive data from an external application through SOAP services. Which business contexts support such an enhancement? Note: There are 3 correct answers to this question.

A.

Marketing: Corporate Account

B.

Marketing: Interaction Product

C.

Marketing: Interaction

D.

Marketing: Contact

E.

Marketing: Product Category

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